CUSTOMER RELATIONSHIP MANAGEMENT + LOYALTY MARKETING
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BTMARKET ORIENTED MANAGEMENT
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UDC65,02.07.1.09*1
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Descriptor GERCUSTOMER RELATIONSHIP MANAGEMENT + KUNDENBINDUNG
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Descriptor ENGCUSTOMER RELATIONSHIP MANAGEMENT + LOYALTY MARKETING
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Descriptor FREGESTION DE LA RELATION CLIENT + FIDÉLISATION DU CLIENT
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Variant GERKUNDENBINDUNG
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Variant GERKUNDENBEZIEHUNGEN
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Variant GERKUNDENWERT
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Variant GERKUNDENPOTENZIAL
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Variant ENGCRM, CUSTOMER RELATIONSHIP MANAGEMENT
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Variant ENGMANAGEMENT/CUSTOMER RELATIONSHIP MANAGEMENT
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Variant ENGLOYALTY MARKETING
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Variant FREFIDÉLISATION DU CLIENT
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Variant FREGESTION DE LA RELATION CLIENT
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Variant FRECLIENT/GESTION DE LA RELATION CLIENT
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RTMARKETING STRATEGIES